BUCEPHALAUTOMOBILI
Concept · working name · car N°1

Bred for Le Mans. Kept for life.

Bucephal is a five-seat hybrid endurance car for the road. It sounds like a MotoGP prototype and transforms in minutes, like a kit of parts. A racing car for the whole family, yet a grown-up's toy for you alone.

Seats in the cockpit
5
Doors
4, on hydraulics. Have you seen the doors of a Rolls-Royce? And of a Koenigsegg? Now put the two together and you have the wild door style of Bucephal
Drive
4 electric motors, more than 1,000 hp
Sound and heart
a 90° V4 superbike engine, running as a generator only, yet creating a vibration and a sound like nothing else
Status
concept development, contracts being signed
Pit wallBrand films · concept stageOn air
Cam 01Brand film
Cam 02Logo concepts
PosReelTime
P1Brand film — key, horse, sketches0:27
P2Logo concepts — studies, not final0:14
P3EmblemOpen

Together with you, we will find our own style. The emblem is still being chosen — what you see on screen is the search, not the final mark.

Chapter / Idea

The atmosphere of the racing paddock on an ordinary weekday. Finish your coffee and set off for work in your own racing car.

As a child you swapped the body panels on toy models of your favourite cars; now you will be able to transform your own Bucephal in your garage in a matter of minutes.

A racing car is a kit that takes a whole team… Bucephal needs only you.

Tired of a black leather cabin, and longing for more carbon outside? Change every cabin panel and removable body part in a matter of minutes! Bring your boldest ideas to life — there is no need to buy another car or visit a tuning studio.

Chapter / Sound

A heart that sings, charging you for wild adventures.

The car is pushed forward by four electric motors making more than 1,000 hp. But the heart of Bucephal is a V4, as in MotoGP prototypes, whose sound and vibration will give you wild emotion and goosebumps.

Under the rear deck sits a 90° V4, built to motorcycle-racing practice with an Italian engine house. It is the heart and the generator. It charges the battery, and it charges you; it fills the cabin with the sound and the shake of a racing car.

Silent when you take your child to school. Deafening when you take your own… For the first time, four wheels carry not only the body, but the soul!

Layout   90° V4, transverse
Role   generator / range extender / sound / vibration / emotion
Link to the drivetrain   only the feel of a gearshift
Delivers   charge · sound · vibration
Origin   made in Italy
Chapter / Cockpit

Bucephal suits everyone — but only for the driver is it truly personal

Every time we get into a car, something does not suit us: the size of the wheel, or the shape of the seat… Bucephal changes all that for good.

MorphoSeat is a racing seat that adapts to your body. MorphoWheel is a wheel that changes not only its height and reach, but its diameter too.

MOUNTING RAIL HEADREST TRAVEL 34MM LUMBAR PROJECTS 24MM SHOULDER BASE
MorphoSeat — every segment of the seat reads your body and takes its shape, exactly as in Formula 1 cars, but at the press of a button.
RIM RETRACTS 30MM ROAD · ⌀360MM CIRCUIT · ⌀296MM
MorphoWheel — one wheel, many shapes. You can change the diameter from a racing 320 mm to a road-going 380 mm.
Chapter / Kit

Build the car you dream of and change it to suit your mood. Forget tuning shops — you are your own tuner, and we are your crew.

Cabin parts and some exterior panels come as numbered sets on our own fixing system — leather or alcantara, forged carbon or classic, a red cabin or a white one… Change your Bucephal to suit your mood in half an hour, in your own garage. Hand back one set, take away another.

PANEL BODY / CHASSIS 1 · MAGNET locates & holds — no load 2 · TITANIUM SCREW + conical washer — carries the load
Fixing in two stages: the magnet puts the panel in place, while the real work is done by a quick-release titanium screw and a conical washer. Aesthetics, quality, transformation.
Stage 1   magnet: positions, holds first, carries no load
Stage 2   quick-release countersunk titanium screw
Washer   titanium, conical
Swap time   around 30 minutes for a full pit stop, though we will time it exactly, together with you
  The titanium fastening is rated for structural and crash loads
Chapter / Earned performance

Power is earned, not ordered as an option

The car knows who is driving. It also knows what that person can handle.

Bucephal keeps a profile for every driver and recognises them by face at the wheel. Everyone starts at the road level.

To unlock more power and the sharper, angrier settings, you must pass a series of test runs in a game built into the car. Whatever our age, we want to play! But a racing car cannot be entrusted to a child… and your children will certainly ask you for a drive in Bucephal, as soon as they get their licences, and one cannot refuse them

Level 1 — RoadWhere everyone begins. Full range, a gentle throttle, stability control at maximum — even with a child at the wheel.
Level 2 — SportUnlocked after the first set of tests. More power, sharper steering, the heart of the V4 sings more aggressively, with crackle on the overrun and higher revs.
Level 3 — TrackEverything the car has. Rear bias, launch control, aggressive maps and signature setups from racing drivers. The car opens up lap after lap.
Chapter / Signature setups

Setups with a name on them

A car is only as good as the hands that set it up. Those are the hands we are inviting.

We invite drivers from WRC rallying, 24h Le Mans endurance, drifting, Formula 1 and even MotoGP to sit down with our engineers and build one signature setup each.

A finished setup is saved in the car under the name of the driver who created it. You choose which one to drive today, or simply take the setup of your favourite driver.

RallyLoose surface and early rotation. Soft on the first part of the travel, sharp on the way out of a corner.
EnduranceFor when you are set for many hours of open road, with the best drivers of 24h Le Mans to help you.
FormulaMaximum attack for a closed circuit. Your heroes are not only on your television screen but behind the wheel of Bucephal — they will pass their feel for the car on to you.
SuperBikeA motorcycle racer's idea of throttle and balance, carried over to four wheels. And who understands balance better than those who race on two?

No setup will be given a name until the driver has given consent. The list will open with the first contracts.

Chapter / Dreamed up, set up on the grid

Bucephal is being built by people who spent their lives dreaming of making their own perfect car and never found the right moment… until today

The plan is simple: an idea gathers like-minded people, who light the first fires of the hearth where the parts are forged. Managers, engineers, designers, drivers — you are those who have the strength and the talent, granted by the spark of the Almighty, to make and to create. Bucephal was the friend and warhorse of Alexander of Macedon, and now we have been given the chance to turn all our childhood dreams into a real iron warhorse.

We are assembling that crew right now. And by the way, what do you think the first Bucephal model will be called? If you have any ideas or guesses, write to us!

Register interest

For partners, engineers, drivers and press. Please write to tell us who you are and which part of the project you would like to join.

paddock@bucephalautomobili.com